Charm Club Connect: A New Era of Personalisation
With the launch of our Charm Club Connect collection, we’re redefining how charms are worn and styled. Building on our iconic snap hook system, we now introduce a sleek new eyelet option - an innovation that expands customisation possibilities while remaining fully compatible with existing charms.
Why Charm Club Connect Matters
The new eyelet system makes charm styling easier, more versatile, and more personal than ever before. Unlike the traditional carabiner, the eyelet is designed for effortless connection to necklaces and chain bracelets, opening up fresh opportunities for layering and creativity. It perfectly aligns with today’s personalisation trend, empowering you to style your charms in ways that truly reflect your story.
A Modern Click System
At the heart of this innovation is a discreet click mechanism. Each charm features a small eyelet that seamlessly connects with an openable link on bracelets or necklaces. The result? A secure, streamlined look that offers endless styling combinations - from minimal everyday accents to bold charm statements.
Personalise with Meaning
Charm Club Connect is all about telling your story. Our Engravable Charms let you mark a special moment with initials, dates, or hand-engraved messages, creating pieces that are uniquely yours. Add even more personality with Letter Charms, representing loved ones or celebrating friendships, and showcase your individuality with Zodiac Sign Charms - perfect for astrology lovers who want to wear their star sign with pride.
Endless Possibilities, Accessible Luxury
With necklaces starting at just $59 and charms from $49, you can create a customised look for under $150. Whether it’s for everyday wear or a night out, charms aren’t just fun - they’re keepsakes of love, memories, and celebration, always ready to sparkle with you.
Reclaiming Our Legacy
As we celebrate 20 years of Charm Club, we honour our heritage as pioneers of the charm movement. With Charm Club Connect, we’re not just connecting charms - we’re connecting people, stories, and memories that last forever.